In 1837, the Brushtail was introduced to the lush green shores of New Zealand from Australia where relatively small numbers, natural predators and extreme climatic conditions ensure its protection. In New Zealand however, with no natural predators and an abundance of food, the Brushtail has flourished to the point where it has now become a major concern for the environment.

The Brushtail's habitat is entirely natural; it feeds on native trees and ferns, take the eggs and young of native birds and eats rare insects. As a result of this abundant diet the Brushtail population has leapt to an estimated 70 million. They devour around 20,000 tons of vegetation nightly and seriously threaten the delicate balance of the native New Zealand forest.

The Brushtail was originally introduced to start a fur trade due to its many technical virtues - durability, texture, color & warmth. Use of this abundant resource is supported by numerous environmental groups and the New Zealand Department of Conservation.

Every fur we use helps preserve New Zealand's native flora & fauna.



Success is relative. It is what
we can make of the mess
we have made of things.

— T. S. Eliott

scroll text up
scroll text down